The design process should be fun!
I thoroughly enjoy what I do. I am passionate about my work, your brand and the potential of what we can create together. It excites me, to imagine a brand in a new light, shift its trajectory or aim by simply and effectively telling your story through thoughtful and strategic design.
Clients
Target, Geek Squad, Adidas, Ann Taylor, Adidas, UHG, Harken Health, Matter and Red Balloon Bookshop.
Education
Minneapolis Community and Tech College
BrainCo Advertising and Design School
Experience
Marvel Citizen | July 2016 - Current
At Marvel Citizen among other things, I've worked on-site at Harken Health, a client of theirs. Marvel Citizen did all the branding, environmental design as well a host of other things. I came in at a critical juncture, as the brand told their story through member, broker and business communication pieces, each with different tones and imagery for the end user.
KNOCK Inc. | September 2014 - July 2016
My time at KNOCK has been awesome thus far. I have spent the last few months getting to know the Target brand as best as I can and helping them develop in-store campaigns and graphics. A few projects have really been fun to work on... more to come on those as they get produced. Where I was able to do some fun illustration as well as some hand drawn type for a local campaign.
Latitude | August 2012 - April 2014
While at Latitude, I worked on retail window displays, in-store signage and point-of-purchase for clients like Asics, Footlocker, FootAction and others. As Latitude began taking on more "traditional" design and branding work, I gained experience in naming, brand identities, packaging, web design and brand videos to name just a few.
Haberman | January 2011 - August 2012
At Haberman, a lot of my time was spent working on a business-to-business diabetes prevention and control program, created by United Health Group, NOT ME. In addition to that, I was able to work on a handful of branding projects including the tricky task of reimagining the Haberman brand which was very close to the hearts of the founders at Haberman. I had an excellent experience working with the Fred and Sarah Haberman, as well as the business partners, to create and craft a brand that was true to their roots, while more accurately telling their story as they continue to evolve.
Voyageur Flooring | 2008-2011 (Yup, I sanded and installed hardwood floors)
Though this job was not directly related to my current profession as a designer, I thoroughly enjoyed my time. As in design, there is something about using your hands to create, redefine and reimagine something. Whether sanding a floor or sharpening a pencil, the tangible result of dispensed effort, is what motivates me.